Bopler Tap Tour tasks players with touring the world by playing music games city by city. They get to experience playing live to crowds of fans as they progress up the music ladder through a series of ‘gigs’, sharing with and competing against their friends on Facebook. On the way, they gather ever more fans and unlock bigger venues to play. During the course of the game, Larry, the manager, chaperones players to maximise their star status.

The game enables users to allow users access to a large back catalogue of music, including tracks from the likes of LMFAO, David Guetta, Far East Movement, Gorillaz, Fall Out Boy, Tiesto and Robbie Williams. Songs are made legally available through MXP4’s global agreements with leading labels and publishers.

Bubble Games is already MXP4’s most popular online game on Facebook, and Bubble Music, with the added spice of music integration, is the latest addition to the family.

“We have grown rapidly since launching on Facebook eight months ago,” says MXP4 CEO Albin Serviant. “The metrics are looking very good and we are on target for achieving our critical mass of 5 million users. At that point we will open up our advertising on Facebook. We will also talk increasingly to brands about embedding brand experiences in the game.”

The radio outfit is allying with outdoor advertising firms JCDecaux and Clear Channel to push a live RSS feed from the Absolute Radio studios and slot it on the boards.

The Robbie Williams Artist Sandbox features all the music from his solo career to date, including his seven number-one albums, plus live tracks, remixes, videos, concert footage, images, artwork and additional digital content.

“This is a great initiative for harnessing the creativity of this developer network to come up with new and exciting ways for Robbie’s fans to enjoy and interact with his music,” says Tim Clark of Williams’ management company ie:music. “So many interesting and popular music applications and ideas are being launched all the time, and so we’re looking for developers to unleash their imaginations and create some truly amazing digital concepts for Robbie Williams.”

“We didn’t just resize Rhapsody – we reimagined the entire experience for the tablet,” says Brendan Benzing, chief product officer, Rhapsody. “The tablet is not a giant phone or a mini computer. It’s your companion on the couch, in transit and out in the world, and therefore people experience music and consume content differently than they would on a computer, portable device, TV or home audio system.”

“EMI Music Publishing is always looking for opportunities to partner with forward-thinking, innovative companies who can maximise opportunities for our writers’ music or, in this case lyrics, to reach fans all around the world in as many compelling and creative ways as possible,” says Brahim Ait Ben Larbi, vp of business affairs Europe, EMI Music Publishing. “LyricFind have developed a really interesting service which does just that.”

With its latest clutch of deals, Canada-based LyricFind can now deliver its offering in 20 leading markets, among them the US, Brazil, UK, France, China, Japan, Russia and India. The client roster comprises clients such Universal Music’s artist sites – including Lady Gaga’s – Slacker, Shazam and Microsoft Bing.

“We have licensed around six million tracks in total, have lyrics available for some two million, and are adding more at a rate of thousands every week,” says Darryl Ballantyne, CEO of LyricFind.

He explains that there are a huge number of unlicensed lyric sites on the Web which could increase their quality, attractiveness – and user retention – by going legit with LyricFind.

“They don’t have to manage their content, so they can get rid of overhead working off our data feeds,” says Ballantyne. “And once they are licensed they can go to agencies and advertisers and fully monetise their services.”

“Young people will be logging on to listen, watch and take part in the show,” says Ben Cooper, controller of BBC Radio 1. “I hope that this will be to our young listeners what listening to the chart and waiting to record your favourite pop songs was for another generation.”

“The future of music is about allowing billions of people on the planet to access music experiences, not trying to sell music to a small amount of people who want to buy it,” Rio Caraeff, Vevo’s CEO, told the D: Dive Into Media conference.

Vevo notches up 3.7 billion video views a month around the globe, making it the world’s third-largest online-video property, according to the most-recent comScore research.

“What’s your favorite song right now?” asks This Is My Jam. “Not any old track, but THAT song, the one that’s on repeat, the one you can’t get out of your head today, the one worth shouting about. We couldn’t find anywhere online that asked – or answered – this one question, so we decided to build it.”